January Editorial

My wish for you these days is to start 2025 with important goals in mind to achieve, each in your own field—be it professional, sentimental, or personal. But since I imagine you’re also fashion enthusiasts and followers of Crida, I also want to add that the start of the new year is the perfect moment to redefine your style, inside and out.

Are you familiar with the word decluttering? Literally it means “removing unnecessary items,” so clearing out and organizing to gain new space, both in your wardrobe and in your life. Leave behind what no longer represents you and try to explore the new with boldness and curiosity.

This certainly applies to friendships: nurture those that are true with passion and commitment, and let go of those that are toxic or that add nothing to your life but weigh you down. As for your look, eliminate without regret the pieces that don’t flatter you and focus on garments that speak of you: an iconic item, a color palette that lights you up, a special detail that catches the eye.

But style isn’t only about appearance: to be and feel special, work on yourself as you would on an impeccable outfit. A digital detox, a regenerating skincare routine, and why not, an organization of your days that includes not only work commitments or tiring chores: carve out space each day for yourself to do something you truly enjoy and that relaxes you, whether it’s a walk, a coffee with a friend, an exhibition to visit, or a good book to read.

Dare to change your image: a new haircut, a unique fragrance, or an accessory that defines you.

I believe that every step toward a better year begins with the intention to shine. And at Crida, we work to ensure that this happens for every woman who chooses our garments.

Fashion is an extension of who you are. Dressing is a game, of course, but it can also be a wonderful ally to overcome fragility and shyness and present yourself to others in a different, brighter light.

Use it to express yourself at your best, because the new year is waiting just for you to make your mark!